The global economy is declining and the water cup industry is weak. How to break the situation? (Two)
Although the production of these factories will be reduced, it will not be the same as that of modern factories. Due to mature channels, these factories can also make up sales by developing some novel products. For example, a factory where editor is a friend was forced to reduce the production capacity of water cups, so they developed some daily necessities, kitchen utensils, insulated lunch boxes and some products around mobile phones. Using its own sales channels, the total sales exceeded the same period last year.
The editor believes that OEM companies should change their thinking now, not limited to massive orders, but start to combine some companies vertically and horizontally. Everyone learns from each other's strengths and complements each other's weaknesses. Even if there is no in-depth cooperation in production, they can complement each other's product lines. Each company prepares some inventory for its hot-selling products in previous years, and then several companies jointly sell it, which can not only ease the pressure on funds, but also increase sales channels. The most important thing is to meet the requirements of customers who changed the market to small batch customization due to the decline in purchasing capacity.
The editor believes that the most important thing at present is how to survive in the severe market environment. A major reshuffle in every industry is an unavoidable market. Once you get through this tough time and adapt your service to meet the needs of your customers. After the global economy recovers, the competitive pressure of the industry will be reduced, and more opportunities can be obtained due to the increased customers at this stage.
Finally, let me give an example, what can the equipment of the water cup factory do? Have you thought about it? Can the punching machine also manufacture battery gaskets? Can the injection molding machine also produce mobile phone cases? Don't think about whether there is an order, the key is whether you act? If you still want to enter new fields with the profit of the past, it is obviously not feasible, but if you can join the production of new products, is it possible to maintain the life of the enterprise?
Dongguan Zhanyi Commodity Technology Co., Ltd. specializes in the production of metal cups, plastic cups, coffee cups, suction mug, lunch boxes, food jar, travel mugs, portable water bottles, sports bottles, home life desktop trash cans, thermos bottles, etc.These products are all our annual exports, and are recognized and loved by the US, Europe, Australia, Japan, South Korea, Taiwan, Hong Kong and other consumers. Support for small quantity order, fast customization.